Green IT Turns a New Leaf
CIOs looking to reduce their companies' environmental impact-- and become "green"
leaders -- can benefit from systems management.
By
John Zipperer
What's your company's carbon footprint? If you don't know
now, you probably will within the next few years — if
not sooner — as new laws regulating emissions go into
effect. Even today, enterprises of all types and sizes, in a bid to save
money and help the environment, are keeping abreast of new global
carbon-reduction legislation and regulations. At the center of these
efforts is IT, which is tracking the energy efficiency of data centers
and other core technologies. CIOs are leveraging their IT insights
to emerge as green leaders, showing the business how to reduce its
carbon footprint with video teleconferencing, electronic — versus
paper — documents, and other Earth-friendly technologies.
Businesses that have already made energy efficiency a core goal
enjoy a decisive advantage because they should easily meet, or even
beat, a large and growing list of government-imposed goals. But the
ability to measure a business' carbon footprint is only part of the
equation. CIOs must also do something about reducing it.
To do so, CIOs can use reporting and improvement planning
tools. When combined with an enterprisewide plan focused on
energy awareness, these tools can also help them emerge as green
leaders, while making the case for green changes in nontechnical,
business-centric language.
CIOs worldwide are getting environmental guidance from their
governments. For example, in September 2009, the U.S. Environmental
Protection Agency signed a rule relating to greenhouse gas
emissions reporting. Covering 85 percent of all U.S. greenhouse
gases, the new system is designed to identify the sources of those
gases. It should also help businesses track their emissions, compare
their numbers to those of similar-sized organizations, and identify
cost-effective ways to reduce emissions in the future. The system
will have plenty of users very soon, since the country's largest
polluters — those companies and organizations that emit 25,000
metric tons or more per year of greenhouse gas emissions — will
be required to file emissions data starting in 2011. Similarly, many
U.S. states have established their own carbon-reduction goals and
plans. California, for example, has mandatory caps set to come
into force in 2012. And the European Union has an Emissions
Trading System — in place for several years — that collects
emissions data from a range of industries. The EU credits this
reporting and trading system alone with a 3 percent reduction
in carbon emissions in just one year. Efforts may ramp up even
more in 2010. This past December, more than 130 world leaders
gathered in Copenhagen at the 15th United Nations Climate
Change Conference.